Eight titles, one operating picture.

**Next:** June 5. Davide GO/NO-GO on BL4 Mad Ellie SP1 Phase 2 paid surge — timed to the Whispering Glacier endgame content beat window. D30 retention 9.8% vs 14% gate is the blocker. Top-line still strong (82% reviews, 1840/day wishlist velocity on Mad Ellie and the Vault of the Damned standalone page). Flagging for Davide: recommend Phase 2 surge hold until Patch 1.2 ships and we re-measure D30 cohort Jun 12. Heaven Media pre-warned, brief is paused. Creator activation closed clean (Gamesight-organized program, 71-creator SP1 launch tier drawn from the 1,200-creator BL4 advocacy pool: Shroud, Summit1G, LIRIK, TheBurntPeanut anchor co-op vault stream produced by Open World + 67 Gamesight-seeded earned wave, @TotallyTubularJonathan-style narrative VoDs leading the long-tail mix), Switch 2 C4SH the Rogue reveal cuts performing strongly on social, no breakage on codes.

**Next:** May 28. Time-Tested Civs multiplayer premiere live (Open World production: PotatoMcWhiskey + ursagaming + Boesthius + Quill18, 4-player Fractal Continent showcase). Test of Time free update one week in (shipped May 19, all platforms — PS5/PS4/Xbox Series X|S/Xbox One/Switch/Switch 2/PC/Mac/Linux): 87% reviews trending up, peak CCU 102K (above 95K target), D7 retention 33.6%. Free Alexander leader unlock landing well in the 4X community. One coordination drag: Brand hero cut for paid social and the premiere pre-roll is 48h late to Open World. Chasing Brand for EOD handoff today; backup is Open World v2 cut from Tuesday. Escalation draft to Davide queued if it slips again.

**Next:** June 1. Davide GO/NO-GO on next $120K creative tranche. Classic top-of-funnel fatigue: ROAS 1.87 vs 2.4 target (-22% WoW), CPA drifted $9.50 to $10.80. D30 holding at 14.1% so funnel itself is fine. Heaven has 3 refresh concepts in QA, Brand reviews Thursday. Tracking for your call Jun 1. No action needed from you today.

**Next:** Sept 8. 30th Anniversary Bundle Steam page refresh. Catalog behaving: revenue +11% YoY, wishlist velocity 318/day vs 240 target. Nothing to escalate.

**Next:** July 15. Narrative control SEO sweep complete (pre-launch hygiene gate). SEO share 52% against 60% target: tracking. Capsule CTR 5.8%, store to wishlist CVR 11.4% both clearing. Wishlist bank 187K vs 250K target, trajectory comfortable. Reveal window gating starts late August. No asks this week.

**Next:** May 29. Community comms re-announce (Davide sign-off owed). Engineering stability blocker: Eng Producer confirms realistic re-date July 10 (was June 5). 65K standalone-page wishlisters get a Steam notification the moment we update the page. Coordinating draft with Marcus (Community Lead) per Sentiment Defense playbook: lead with quality, not delay. Draft in your inbox EOD Friday. Paid surge re-timing to July window queued for Heaven once you sign.

**Next:** June 28. Anniversary content update launch. All dependency chains green. D30 19.4% over 18% gate, reviews 86%. Trailer drop early June is the only beat this week.

**Next:** Aug 8. Seekers of the Storm Free Weekend kickoff (Steam Aug 8 to 11). Wishlist velocity +12% WoW heading in. This week: Lurkit quest setup brief out Wednesday, CreatorIQ shortlist of 40 micro/nano FPS-adjacent creators landing Friday. CPMStar quote on the awareness layer $4.20 CPM estimated.